Branding

Once an order is placed, we provide you with artwork on positioning of your logo on the actual product. This is then signed off before we go ahead with the actual branding. We will also advise you on the best branding solution for the particular product and logo.

Definitions of various branding options

Embroidery:
This is the art of decorating fabric or other materials with designs stitched in Strands of thread.

Laser Engraving:
A logo is burned into the product with a laser, replicating the logo with precise accuracy. An image is marked into the surface of either metal (by YAG laser) or organic items (by CO2 laser) by removing approx. 0.8 microns off the surface of the product. A computer system is used to drive the movements of the laser head whereby very precise and clean engravings are achieved at a high rate. Products suitable for laser engraving are metal pens, metal plates, metal clocks, aluminum and stainless steel water bottles, leather folders, wooden boards, wooden pens etc.

Screen Printing:
A screen is made up of a metal frame with a fine gauze tightly stretched over it. The gauze is covered with a light-sensitive coating, into which the logo is burned. Ink is pushed through the screen by a squeegee and only transfers where the logo was burned. Products suitable for Screen printing include T-Shirts, caps, shopping bags, sports bags, conference bags, picnic bags, drawstring bags, bandannas, etc.

Pad Printing:
A logo is applied to a plate which is then covered in ink. A silicon cushion is pressed onto the plate and the cushion is then used to transfer the logo onto the product. One colour is done at a time, but registration between colours is so accurate it allows up to four-colour process printing, depending on the size of the print area. Products suitable for pad printing includes plastic pens, rulers, plastic coasters, plastic clocks, keyrings,etc.

Dome Stickers:
Stickers are digitally printed in full-colour and then automatically cut to any of the following Shapes: square, rectangle, triangle, circle or oval. They are coated with polyurethane to give a three- dimensional appearance. Domed stickers can be applied to smooth and rigid surfaces or heat pressed onto fabrics.

Vinyl Stickers:
Stickers are digitally printed in full-colour and then automatically cut to any of the following shapes: square, rectangle, triangle, circle and oval.